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Privacy Policy

We appreciate your interest in working with our company or using our services. Data protection is of a particularly high priority for the management of Alpha Travel & Marketing SEE. The use of the Internet pages of the Alpha Travel & Marketing SEE is possible without any indication of personal data. However, if a data subject wants to use special services provided by our enterprise via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we will generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Alpha Travel 
& Marketing SEE. By means of this data protection declaration, our enterprise would like to inform the public about the type, scope and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.

As the controller, Alpha Travel 
& Marketing SEE has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transfers can always be vulnerable to security risks, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, e.g. by telephone.

The data protection declaration of the Alpha Travel
& Marketing SEE is based on the notions used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our data protection declaration should be readable and understandable for the general public as well as for our customers and business partners. To ensure this, we would first like to explain the terminology used.

In this data protection declaration, we use the following terms, among others:

(a) personal data
Personal data means any information relating to an identified or identifiable natural person ("data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data subject
The data subject is an identified or identifiable natural person whose personal data are processed by the controller.

(c) processing
Processing means any operation or set of operations which is performed upon personal data or on a set of personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

(d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.

e) Profiling
Profiling is any form of automated processing of personal data which consists in using such personal data to evaluate certain personal aspects relating to a natural person, in particular, to analyze or predict aspects relating to that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.

(f) Pseudonymisation
Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separate and is subject to technical and organizational measures which ensure that the personal data are not attributed to an identified or identifiable natural person.

(g) Controller or data controller
The controller or processor shall be the natural or legal person, public authority, agency, or other body which alone or jointly with others determines the purposes and means of the processing of personal data; where the purposes and means of processing are determined by Union or Member State law, Union or Member State law may provide for the controller or the specific criteria for its designation.

(h) Processor
A processor is a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.

(i) Recipient
A recipient is a natural or legal person, public authority, agency, or other body to whom the personal data are disclosed, whether or not a third party. However, public bodies which may receive personal data in the context of a specific investigation in accordance with Union or Member State law shall not be considered recipients; the processing of such data by those public bodies shall be in accordance with the applicable data protection rules, depending on the purpose of the processing.

j) Third party
A third party is a natural or legal person, public authority, agency, or body other than the data subject, the controller, the processor and the persons who are authorized to process personal data under the direct supervision of the controller or the processor.

k) Consent
The data subject's consent is any freely given, specific, informed, and unambiguous indication of his or her wishes by which the data subject signifies his or her agreement, by means of a statement or unambiguous affirmative act, to the processing of personal data relating to him or her.

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The responsible party within the meaning of the General Data Protection Regulation (GDPR), other data protection laws applicable in the Member States of the European Union, and other data protection provisions are:

Alpha Travel & Marketing SEE doo. 
Vrtna Str. 15

24000 Subotica
Serbia
Telephone: +381 (0)63 801 8848
E-mail: info@alphatravelsee.com
Website: www.alphatravelsee.com

 

Alpha Travel & Marketing SEE Kft. 

Ábrahám Pál u. 36/d. 

2120 Dunakeszi

Hungary

Telephone: +36 (0)70 376 6112

E-mail: info@alphatravelsee.com

Website: www.alphatravelsee.com

The website of Alpha Travel & Marketing SEE is not using cookies. Cookies are text files that are stored in a computer system via an Internet browser.

Many Internet sites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which Internet pages and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the visited Internet pages and servers to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, Alpha Travel 
& Marketing SEE can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

With the help of a cookie, the information and offers on our website can be optimized with regard to the user. Cookies enable us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to enter access data each time he or she accesses the website, as this data is taken from the website, and the cookie is thus stored on the user's computer system. Another example is the cookie of a shopping cart in an online store. The online store uses a cookie to remember the items that a customer has placed in the virtual shopping cart.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time using an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

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The website of Alpha Travel & Marketing SEE collects a series of general data and information whenever a data subject or automated system calls up the website. This general data and information are stored in the log files of the server. Rather, this information is needed (1) to deliver the contents of our website correctly, (2) to optimize the contents of our website and the advertising for these, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack.

When using these general data and information, the Alpha Travel
& Marketing SEE does not draw any conclusions about the data subject. Rather, this information is needed (1) to deliver the contents of our website correctly, (2) to optimize the contents of our website and the advertising for these, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, the Alpha Travel SEE analyzes anonymously collected data and information on one hand, and on the other hand, with the aim of increasing the data protection and data security of our enterprise, to ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data submitted by a data subject.

The data subject has the possibility to register on the website of the controller by providing personal data. Personal data are transmitted to the controller in the process results from the respective input mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for the controller's own purposes. The controller may arrange for a transfer to one or more processors (e.g. a parcel service) who also use personal data for an internal purpose attributable to the controller.

When registering on the website of the controller, the IP address assigned by the Internet Service Provider (ISP) and used by the data subject, the date and time of the registration are also stored. The storage of this data takes place against the background that this is the only way to prevent the misuse of our services and, if necessary, to enable the investigation of criminal offenses committed. In this respect, the storage of this data is necessary to secure the controller. This data is not passed on to third parties unless there is a legal obligation to pass the data or if the passing on serves the purpose of criminal prosecution.

The registration of the data subject with the voluntary provision of personal data is intended to enable the controller to offer the data subject content or services which, by their nature, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have them completely deleted from the data inventory of the controller.

Upon request, the data controller shall provide any data subject at any time with information on what personal data is stored about the data subject. In addition, the data controller shall correct or delete personal data at the request or indication of the data subject, unless there is a legal obligation to retain such data. The entire staff of the controller is available to the data subject as a contact person in this context.

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On the website of Alpha Travel & Marketing SEE, users are given the opportunity to subscribe to our enterprise's newsletter. The input mask used for this purpose determines which personal data are transmitted, as well as when the newsletter is ordered from the controller.

The Alpha Travel
& Marketing SEE informs its customers and business partners at regular intervals by means of a newsletter about enterprise offers. The newsletter of the enterprise may be received by the data subject only if (1) the data subject has a valid e-mail address, and (2) the data subject registers for the newsletter mailing. For legal reasons, a confirmation e-mail is sent to the e-mail address that a data subject registers for the newsletter mailing for the first time in a double opt-in procedure. This confirmation e-mail serves to prove whether the owner of the e-mail address as the data subject is entitled to receive the newsletter.

When registering for the newsletter, we also store the IP address of the computer system assigned by the Internet service provider (ISP) and used by the data subject at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and thus serve the legal protection of the controller.

The personal data collected in the course of registering for the newsletter are used exclusively for sending our newsletter. In addition, subscribers to the newsletter may be informed by e-mail if this is necessary for the operation of the newsletter service in question or the registration, as might be the case in the event of changes to the newsletter service or a change in technical circumstances. There is no transfer of personal data collected by the newsletter service to third parties. The subscription to our newsletter can be canceled by the data subject at any time. The consent to the storage of personal data given by the data subject for the sending of the newsletter can be revoked at any time. For the purpose of revoking the consent, a corresponding link is provided in each newsletter. It is also possible to unsubscribe from the newsletter at any time directly on the website of the controller or to inform the controller of this by other means.

The newsletters of the Alpha Travel
& Marketing SEE contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such emails sent in HTML format to enable log file recording and analysis. This enables statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, the Alpha Travel & Marketing SEE may see if and when an e-mail was opened by a data subject, and which links contained in the e-mail were called up by the data subject.

Such personal data collected via the tracking pixel contained in the newsletters are stored and evaluated by the controller in order to optimize the sending of newsletters and to better tailor the content of future newsletters to the interests of the data subject. This personal data will not be disclosed to third parties. Data subjects are entitled to revoke the respective separate declaration of consent given by means of the double opt-in procedure at any time. After a revocation, this personal data will be deleted by the controller. The Alpha Travel
& Marketing SEE automatically regards a withdrawal from the receipt of the newsletter as a revocation.

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The website of Alpha Travel & Marketing SEE contains information that enables quick electronic contact with our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the controller by e-mail or by using a contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted on a voluntary basis by a data subject to the controller will be stored for the purpose of processing or contacting the data subject. No disclosure of this personal data to third parties takes place.

The Alpha Travel
& Marketing SEE provides users with the possibility to leave individual comments on individual blog contributions on a blog, which is on the website of the controller. A blog is a web-based, publicly-accessible portal on which one or more persons, called bloggers or web bloggers, can publish articles or write down thoughts in so-called blog posts. Blog posts can usually be commented on by third parties.

If a data subject leaves a comment on the blog published on this website, the comments made by the data subject are also stored and published, as is information about the date of the comment and about the user (pseudonym) chosen by the data subject. In addition, the IP address assigned to the data subject by the Internet Service Provider (ISP) is also logged. This storage of the IP address is done for security reasons and in case the data subject violates the rights of third parties by posting a certain comment or posts illegal content. The storage of this personal data is therefore in the data controller's own interest so that it can exonerate itself in the event of an infringement. These collected personal data will not be disclosed to third parties unless such disclosure is required by law or serves the purpose of the data controller's defense.

Third parties may subscribe to the comments made on the Alpha Travel
& Marketing SEE blog. In particular, it is possible for a commentator to subscribe to the comments following his or her comment on a particular blog post.

If a data subject chooses to subscribe to the option, the controller sends an automatic confirmation e-mail in order to verify, within the double opt-in procedure, that the owner of the specified e-mail address has opted in. The option to subscribe to comments can be canceled at any time.

The controller processes and stores the personal data of the data subject only for the period necessary to achieve the purpose of storage or as far as it has been provided for by the European Directive and Regulation or other legislators in laws or regulations to which the controller is subject.

If the storage purpose ceases to apply or if a storage period prescribed by the European Directive and Regulation Maker or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

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a) Right of confirmation
Every data subject has the right, granted by the European legislator, to obtain from the controller confirmation as to whether or not personal data relating to him or her are being processed. If a data subject wishes to exercise this right of confirmation, he or she may, at any time, contact any employee of the controller.

b) Right of access
Every data subject has the right granted by the European legislator to obtain from the controller, at any time and free of charge, information about the data stored about him or her and a copy of that information. In addition, the European Directives and Regulations grant the data subject access to the following information:

the purposes of the processing;
the categories of personal data concerned;
the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations;
if possible, the envisaged period for which the personal data will be stored or, if this is not possible, the criteria according to which this period will be determined;
the existence of the right to obtain from the controller the rectification or erasure of personal data or the restriction of the processing of personal data relating to the data subject or to object to such processing;
the existence of the right to lodge a complaint with a supervisory authority;

where the personal data have not been collected from the data subject, any available information as to their source;

The existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved and the significance and likely consequences of such processing for the data subject.

In addition, the data subject has the right to obtain information on whether personal data are transferred to a third country or an international organization. If this is the case, the data subject shall have the right to be informed of the appropriate safeguards in relation to the transfer.

If a data subject wishes to exercise this right of access, he or she may at any time contact any employee of the controller.

c) Right of rectification
Every data subject has the right, granted by the European legislator, to obtain from the controller, without undue delay, the rectification of inaccurate personal data concerning him or her. Taking into account the purposes of the processing, the data subject has the right to obtain the completion of incomplete personal data, including by means of a supplementary declaration.

If a data subject wishes to exercise this right, he or she may, at any time, contact any employee of the controller.

d) Right to erasure (right to be forgotten)
Every data subject has the right, granted by the European legislator, to obtain from the controller the erasure without delay of personal data concerning him or her, and the controller is obliged to erase personal data without delay where one of the following grounds applies and the processing is not necessary:

Personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.

The data subject withdraws the consent on which the processing is based pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR and there is no other legal ground for the processing.

The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.

Personal data have been processed unlawfully.

The personal data must be erased for compliance with a legal obligation under Union law or the law of a Member State to which the controller is subject.

The personal data have been collected in connexion with the provision of information society services within the meaning of Article 8(1) of the GDPR.

If one of the aforementioned reasons applies, and a data subject wishes to arrange for the erasure of personal data stored by the Alpha Travel SEE, he or she may, at any time, contact any employee of the controller. Employees of Alpha Travel SEE will arrange for the deletion request to be complied with immediately.

If the controller has made personal data public and is obliged to erase such data pursuant to Article 17(1), it shall implement reasonable measures, including technical measures, taking into account the available technology and the cost of implementation, to inform other data controllers that process the personal data that the data subject has requested from those other data controllers to erase all links to the personal data or copies or replications of the personal data, unless the processing is necessary. The employee of Alpha Travel SEE will arrange the necessary in individual cases.

e) A right to restrict the processing
Each data subject shall have the right, granted by the European Directive and the Regulation, to obtain from the controller the restriction of processing if one of the following reasons applies:

The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.

The processing is unlawful and the data subject objects to the erasure of the personal data and requests instead the restriction of its use.

The controller no longer needs the personal data for the purposes of the processing, but they are needed by the data subject for the establishment, exercise, or defense of legal claims.

The data subject has objected to the processing pursuant to Article 21(1) of the GDPR, pending an assessment of whether the legitimate grounds of the controller override those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by the Alpha Travel SEE, he or she may, at any time, contact any employee of the controller. The employee of Alpha Travel
& Marketing SEE will arrange the restriction of the processing.

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g) Right to object
Any data subject shall have the right, granted by the European legislator, to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her carried out on the basis of Article 6 (1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

The Alpha Travel
& Marketing SEE shall no longer process the personal data in the event of the objection unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights, and freedoms of the data subject, or for the assertion, exercise, or defense of legal claims.

If the Alpha Travel
& Marketing SEE processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to the processing of personal data concerning him or her for such marketing. This also applies to profiling, insofar as it is related to such direct marketing. If the data subject objects to Alpha Travel & Marketing SEE for processing for direct marketing purposes, Alpha Travel & Marketing SEE will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to the processing of personal data concerning him or her which is carried out by the Alpha Travel
& Marketing SEE for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the Data Protection Regulation, unless such processing is necessary for the performance of a task carried out in the public interest.

In order to exercise the right to object, the data subject may contact any employee of Alpha Travel
& Marketing SEE. Furthermore, in the context of the use of information society services and notwithstanding Directive 2002/58/ EC, the data subject is free to exercise his or her right to object by means of automated procedures using technical specifications.

h) Automated individual decision-making, including profiling
Every data subject shall have the right, granted by the European legislator, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, as long as the decision (1) is not necessary for the conclusion, or performance of a contract between the data subject and the controller, or (2) is not authorized by Union or Member State law to which the controller is subject and which provides for suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or (3) is not based on the data subject's explicit consent.

If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) it is made with the data subject's explicit consent, the Alpha Travel
& Marketing SEE shall implement suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, including at least the right to obtain the intervention of a data subject on the part of the controller, to express his or her point of view and contest the decision.

If the data subject wishes to exercise the rights concerning automated individual decision-making, he or she may, at any time, contact any employee of Alpha Travel
& Marketing SEE.

i) Right to withdraw the consent granted under the data protection law
Every data subject has the right granted by the European legislator to withdraw his or her consent to the processing of his or her personal data at any time.

If the data subject wishes to exercise the right to withdraw the consent, he or she may, at any time, contact any employee of Alpha Travel 
& Marketing SEE.

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The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a place for social encounters on the Internet, an online community that generally allows users to communicate and interact with each other in a virtual space. A social network can serve as a platform for sharing opinions and experiences or allow the Internet community to provide personal or business-related information. On Facebook, users of a social network can, among other things, create private profiles, upload photos, and network via friend requests.

The operating company of Facebook is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, United States. If a person lives outside the United States or Canada, the controller is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

By each call of one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plugins) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the Facebook component to download a representation of the corresponding Facebook component from Facebook. An overview of all Facebook Plugins can be found at https://developers.facebook.com/docs/plugins/.

Within the scope of this technical procedure, Facebook receives knowledge of which specific sub-page of our website was visited by the data subject.

If the data subject is logged in to Facebook at the same time, Facebook recognizes which specific sub-page of our website is visited by the data subject with each call-up to our website by the data subject and for the entire duration of the respective stay on our website. This information is collected via the Facebook component and linked to the respective Facebook account of the data subject. If the data subject clicks on one of the Facebook buttons integrated into our website, e.g. the "Like" button, or if the data subject posts a comment, Facebook matches this information with the personal Facebook user account of the data subject and stores the personal data.

Facebook always receives information about a visit of the data subject to our website via the Facebook component if the data subject is simultaneously logged into Facebook at the time of calling up our website. This happens regardless of whether the data subject clicks on the Facebook component or not. If such transmission of information to Facebook is not desired by the data subject, he or she can prevent this by logging out of his or her Facebook account before calling up our website.

The privacy policy published by Facebook is available at https://facebook.com/about/privacy/.

provides information on the collection, processing, and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject. In addition, various setting options are provided that make it possible to prevent data transmission to Facebook. These applications can be used by the data subject to prevent data transmission to Facebook.

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The controller has integrated the component Google Analytics (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics is the collection, recording, and analysis of data about the behavior of visitors to websites. A web analysis service collects, among other things, data about which website a person came from (the so-called referrer), which sub-pages were visited, or how often and how long a sub-page was viewed. Web analytics are mainly used to optimize a website and to perform a cost-benefit analysis of Internet advertising.

The operator of the component Google Analytics is Google Inc, 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, United States.

For web analytics through Google Analytics, the controller uses the application "_gat. _anonymizeIp". With the help of this application, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access to our websites takes place from a member state of the European Union or another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the traffic on our website. Google uses the collected data and information, among other things, to evaluate the use of our website to create online reports that show the activities on our websites and to provide other services regarding the use of our website for us.

Google Analytics sets a cookie on the information technology system of the data subject. The definition of cookies is explained above. By setting the cookie, Google is able to analyze the use of our website. Each time one of the individual pages of this website operated by the data controller is called up and in which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject will automatically transmit data to Google via the Google Analytics component for the purposes of online advertising and commission accounting. As part of this technical procedure, the Google company obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to understand the origin of visitors and clicks and subsequently to generate commission statements.

The cookie is used to store personal information such as the time of access, the location from which access was made, and the frequency of the data subject's visits to our website. Each time the data subject visits our website, this personal data, including the IP address of the Internet access used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected through the technical process to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google Analytics from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Google Analytics can be deleted at any time via an Internet browser or other software programs.

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In addition, the data subject has the possibility to object to and prevent the collection of data generated by Google Analytics relating to the use of this website and the processing of such data by Google. For this purpose, the data subject must download and install a browser add-on at the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about the visit of Internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject's information technology system is deleted, formatted, or reinstalled at a later point in time, the data subject must reinstall the browser add-ons in order to deactivate Google Analytics. If the browser add-on has been uninstalled or deactivated by the data subject or another person within his or her control, there is the option of reinstalling or reactivating the browser add-on. and at https://www.google.com/intl/en/policies/privacy/Further, information and Google's applicable privacy policy can be found at http://www.google.com/analytics/terms/us.html. Google Analytics is explained in more detail under the following link https://www.google.com/analytics /.

The controller has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is a social meeting place on the Internet, an online community that usually allows users to communicate and interact with each other in a virtual space. A social network can serve as a platform for sharing opinions and experiences or allow the Internet community to provide personal or business-related information. Google+ allows social network users to create private profiles, upload photos, and network through friend requests, among other features.

The operating company of Google+ is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, UNITED STATES.

Each time one of the individual pages of this website operated by the data controller is called up and on which a Google+ button has been integrated, the internet browser on the information technology system of the data subject automatically downloads a representation of the corresponding Google+ button from Google via the respective Google+ button component. As part of this technical process, Google receives knowledge of which specific sub-page of our website was visited by the data subject. You can find more information about Google+ at https://developers.google.com/+/.

If the data subject is logged in to Google+ at the same time, Google recognizes which specific sub-pages of our website have been visited by the data subject each time the data subject calls up our website and for the entire duration of their stay on our website. This information is collected via the Google+ button and Google matches it with the respective Google+ account of the data subject.

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If the data subject clicks on the Google+ button integrated into our website and thus makes a Google+ 1 recommendation, Google will associate this information with the data subject's personal Google+ user account and store the personal data. Google stores the Google+ 1 recommendation of the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard.

 

Subsequently, a Google+ 1 recommendation made by the data subject on this website will be stored and processed together with other personal data, such as the Google+ account name used by the data subject and the stored photo, on other Google services, such as Google search engine results, the data subject's Google account or in other places, e.g. on web pages or in connection with advertisements. Google is also able to link the visit to this website with other personal data stored by Google. Google further stores this personal data with the aim of improving or optimizing the various Google services. Via the Google+ button, Google receives the information that the data subject has visited our website, provided that the data subject is logged in to Google+ at the time of calling up our website. This happens regardless of whether the data subject clicks on the Google+ button or not. If the data subject does not wish personal data to be transmitted to Google, he or she can prevent this transmission by logging out of his or her Google+ account before calling up our website.

Further information and Google's privacy policy can be found at https://www.google.com/intl/en/policies/privacy/.

Further information from Google on the Google+ 1 button can be found at https://developers.google.com/+/web/buttons-policy.

 

The controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows an advertiser to place ads in the results of the Google search engine and in the Google advertising network. Google AdWords allows an advertiser to specify certain keywords in advance, which are used to display an ad in Google's search results only when the user uses the search engine to obtain a search result relevant to the keyword. On Google Advertising Network, the ads are distributed to relevant web pages using an automatic algorithm and taking into account the previously defined keywords.

The operating company of Google AdWords is Google Inc, 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, UNITED STATES.

 

The purpose of Google AdWords is to promote our website by including relevant advertising on third-party websites and in the search engine results of Google search engine, as well as an insertion of third-party advertising on our website. If a data subject accesses our website via a Google ad, a conversion cookie is stored on the data subject's information technology system via Google. The definition of cookies is explained above. A conversion cookie loses its validity after 30 days and is not used to identify the data subject. If the cookie has not yet expired, the conversion cookie is used to check whether certain sub-pages, e.g. the shopping cart of an online store system, have been called up on our website. Through the conversion cookie, both Google and the controller can track whether a person who has called up an AdWords ad on our website has generated a turnover, i.e. has made or canceled a purchase of goods. The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are used to determine the total number of users targeted through AdWords ads, to determine the success or failure of each AdWords ad, and to optimize our AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.

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The conversion cookie stores personal information, such as the Internet pages visited by the data subject. Whenever our internet pages are visited, personal data, including the IP address of the internet access used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected through the technical process to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

The data subject has the option to object to Google's interest-based advertising. To do this, the data subject must call up the link www.google.de/settings/adsin each of the browsers used and make the desired settings.

Further information and the applicable data protection provisions of Google can be found at https://www.google.com/intl/en/policies/privacy/.

The controller has integrated components of the Instagram service on this website. Instagram is a service that can be described as an audiovisual platform that allows users to share photos and videos, as well as to distribute this data on other social networks.

The operating company of the services offered by Instagram is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, UNITED STATES.

By each call of one of the individual pages of this website, which is operated by the controller and on which an Instagram component (Insta button) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective website to download a representation of the corresponding Instagram component from Instagram. Within the scope of this technical procedure, Instagram receives knowledge of which specific subpage of our website was visited by the data subject.

If the data subject is logged in to Instagram at the same time, Instagram recognizes which specific subpage of our website is visited by the data subject with each call to our website by the data subject and for the entire duration of the respective stay on our website. This information is collected via the Instagram component and linked to the respective Instagram account of the data subject. If the data subject clicks on one of the Instagram buttons integrated into our website, Instagram matches this information with the personal Instagram user account of the data subject and stores the personal data.

Instagram receives the information via the Instagram component that the data subject has visited our website, provided that the data subject is logged into Instagram at the time of calling up our website. This happens regardless of whether the data subject clicks the Instagram button or not. If such transmission of information to Instagram is not desired by the data subject, he or she can prevent this by logging out of his or her Instagram account before calling up our website.

Further information and the applicable data protection provisions of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

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The controller has integrated components of the LinkedIn Corporation on this website. LinkedIn is a web-based social network that allows users with existing business contacts to connect and make new business contacts. Over 400 million registered individuals in more than 200 countries use LinkedIn. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.

The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, UNITED STATES. For privacy matters outside UNITED STATES, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.

By each call of one of the individual pages of this website, which is operated by the controller and on which a component of LinkedIn (LinkedIn plugin) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective component of LinkedIn to download a representation of the corresponding component of LinkedIn. Further information on the LinkedIn plug-in can be found at https://developer.linkedin.com/plugins. Within the scope of this technical procedure, LinkedIn receives knowledge of which specific sub-page of our website was visited by the data subject.

If the data subject is logged in to LinkedIn at the same time, LinkedIn recognizes which specific sub-page of our website is visited by the data subject with each call-up to our website by the data subject and for the entire duration of the respective stay on our website. This information is collected via the LinkedIn component and linked to the respective LinkedIn account of the data subject. If the data subject clicks on one of the LinkedIn buttons integrated into our website, LinkedIn associates this information with the personal LinkedIn user account of the data subject and stores the personal data.

LinkedIn receives the information via the LinkedIn component that the data subject has visited our website, provided that the data subject is logged in to LinkedIn at the time of calling up our website. This occurs regardless of whether the person clicks on the LinkedIn button or not. If such transmission of information to LinkedIn is not desired by the data subject, he or she can prevent this by logging out of his or her LinkedIn account before calling up our website.

LinkedIn provides the ability to opt out of email messages, text messages, and targeted ads at https://www.linkedin.com/psettings/guest-controls, as well as the ability to manage ad preferences. LinkedIn also uses partners such as Eire, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and Lotame. The setting of such cookies can be refused at https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy for LinkedIn can be found at https://www.linkedin.com/legal/privacy-policy. The LinkedIn Cookie Policy is available at https://www.linkedin.com/legal/cookie-policy.

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On this website, the controller has integrated components of Twitter. Twitter is a multilingual, publicly-accessible microblogging service on which users can publish and distribute so-called 'tweets', i.e. short messages limited to 280 characters. These short messages are accessible to everyone, including those who are not logged into Twitter. The tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow a user's tweets. In addition, Twitter allows you to reach a wide audience via hashtags, links, or retweets.

The operating company of Twitter is Twitter, Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, UNITED STATES.

By each call of one of the individual pages of this website, which is operated by the controller and on which a Twitter component (Twitter button) has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective website to download a representation of the corresponding Twitter component from Twitter. Further information on the Twitter buttons can be found at https://about.twitter.com/de/resources/buttons. Within the scope of this technical procedure, Twitter receives knowledge about which specific subpage of our website was visited by the data subject. The purpose of integrating the Twitter component is to forward the content of this website in order to give our users the opportunity to present this website in the digital world and to increase our visitor numbers.

If the data subject is logged in to Twitter at the same time, Twitter recognizes which specific subpage of our website is visited by the data subject with each call to our website by the data subject and for the entire duration of the respective stay on our website. This information is collected via the Twitter component and linked to the respective Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons integrated into our website, Twitter assigns this information to the personal Twitter user account of the data subject and stores the personal data.

Twitter receives the information via the Twitter component that the data subject has visited our website, provided that the data subject is logged into Twitter at the time of calling up our website. This occurs regardless of whether the data subject clicks on the Twitter component or not. If such transmission of information to Twitter is not desired by the data subject, he or she can prevent this by logging out of his or her Twitter account before calling up our website.

The applicable data protection provisions of Twitter can be found at https://twitter.com/privacy?lang=en.

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The controller has integrated components from YouTube on this website. YouTube is an Internet video portal that allows video publishers to post video clips and make them available free of charge to other users, who can also view, rate, and comment on them free of charge. YouTube allows you to publish all types of videos, so you can access full movies and TV shows as well as music videos, trailers, and user-created videos through the Internet portal.

The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, UNITED STATES. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, UNITED STATES.

By each call of one of the individual pages of this website, which is operated by the controller and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the data subject is automatically caused by the respective YouTube component to download a representation of the corresponding YouTube component. Further information on YouTube is available at https://www.youtube.com/yt/about/en/. Within the scope of this technical procedure, YouTube and Google receive information about which specific sub-page of our website was visited by the data subject.

If the data subject is logged into YouTube, YouTube recognizes which specific sub-page of our website was visited by the data subject each time a sub-page containing a YouTube video is called up. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.

YouTube and Google receive the information via the YouTube component that the data subject has visited our website if the data subject is logged into YouTube at the time of calling up our website; this takes place regardless of whether the person clicks on a YouTube video or not. If such transmission of this information to YouTube and Google is not desired by the data subject, the transmission can be prevented if the data subject logs out of their own YouTube account before calling up our website.

YouTube's privacy policy, which is available at https://www.google.com/intl/en/policies/privacy/, provides information on the collection, processing, and use of personal data by YouTube and Google.

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On this website, the controller has integrated components of PayPal. PayPal is a provider of online payment services. Payments are processed via so-called PayPal accounts, which represent virtual private or business accounts. PayPal is also able to process virtual payments via credit cards if a user does not have a PayPal account. A PayPal account is managed via an email address, which is why there are no traditional account numbers. With PayPal, it is possible to initiate online payments to third parties or to receive payments. PayPal also accepts escrow functions and offers buyer protection services.

The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.

If the data subject selects "PayPal" as a payment option in the online store during the ordering process, we automatically transmit the data subject's data to PayPal. By selecting this payment option, the data subject agrees to the transmission of the personal data required for payment processing.

The personal data transmitted to PayPal are usually first name, last name, address, e-mail address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. The processing of the purchase contract also requires such personal data that are related to the respective order.

The transmission of the data serves the purpose of payment processing and fraud prevention. The controller will transmit personal data to PayPal in particular if there is a legitimate interest in the transmission. The personal data exchanged between PayPal and the controller will be transferred by PayPal to credit reference agencies. This transmission serves the purpose of checking identity and creditworthiness.

PayPal may disclose personal data to affiliated companies and service providers or subcontractors to the extent necessary for the performance of contractual obligations or for data processing on behalf.

The data subject has the option to revoke consent to the processing of personal data at any time vis-à-vis PayPal. A revocation has no effect on personal data that must be processed, used, or transmitted in the context of (contractual) payment processing.

The applicable data protection provisions of PayPal can be found at https://www.paypal.com/us/webapps/mpp/ua/privacy-full.

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Art. 6(1) lit. a GDPR serves as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, such as processing operations necessary for the supply of goods or the provision of another service, the processing is based on Article 6(1) lit. b GDPR. The same applies to such processing operations that are necessary for the performance of pre-contractual measures, for example in the case of inquiries about our products or services. If our company is subject to a legal obligation by which processing of personal data becomes necessary, such as for compliance with tax obligations, the processing is based on Article 6(1) lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our business were to be injured and their name, age, health insurance details or other vital information needed to be passed on to a doctor, hospital, or another third party. Then the processing would be based on Art. 6(1) lit. d GDPR. Finally, the processing could be based on Article 6(1) lit. f GDPR. This legal basis is used for processing operations not covered by any of the above legal bases, if the processing is necessary for the purposes of the legitimate interests of our company or a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require the protection of personal data. Such processing operations are permissible in particular because they were explicitly mentioned by the European legislator. It is considered that a legitimate interest can be assumed if the data subject is a customer of the controller (recital 47, second sentence, GDPR).

If the processing of personal data is based on Article 6(1) lit. f GDPR, our legitimate interest is the conduct of our business for the benefit of the welfare of all our employees and shareholders.

The criterion for determining the duration of the storage of personal data is the respective statutory retention period. After the expiry of this period, the corresponding data is routinely deleted, provided that it is no longer required for the performance or initiation of the contract.

We would like to point out that the provision of personal data is sometimes required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for the data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide personal data would mean that the contract with the data subject could not be concluded. Before providing personal data, the data subject must contact any employee. The employee will inform the data subject whether the provision of the personal data is required by law or by contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

As a responsible company, we do not use automatic decision-making or profiling.

Developed in cooperation with German Association for data protection this Privacy Policy was created by the Privacy Policy Generator of the company associated with lawyers for data protection. by WILDE BEUGER SOLMECKE, Cologne

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